Date: Fall 2022 - Spring 2023
Role: Social Media Designer
Skills: Social Media Management, Visual Design, Brand Consistency
As the social media designer, my roles was to design visually appealing graphics for NYU's Soon Movement instagram. The graphics designed were for the weekly club meetings and occational events.
In order to maintain brand consistency as I took on this role, I looked into the overall theme and feel of the current instagram page, and collected this information for the brand identity:
Color tones: Neutral, soft, light tones
Style: Illustrative graphics, graphics relative to announcement
Typography: Handwritten/Script Fonts
Based on this information, I created visually consistent posts utilizing a combination of Adobe Illustrator and Canva.
Grid Posts
